Celebrating 40th Together

May 2014

 

Think with Google
The FWA Site of the Day/Month/Adobe Cutting Edge Award, 24 Sep 2014

 

PROJECT OVERVIEW

We asked users to give us their memories, and the best way to tell a story is to literally tell it. So using Google speech recognition we let our fans voice their memory, turn it into a beautiful typographic animated poster.
Each of the memories are personal and unique, so the posters. Our development partner Goodboy Digital built an engine understanding the feeling behind the story and choosing the colours, fonts, icons and animation accordingly.

 

ROLE
Lead UX Architect

 

PROJECT EXCERPTS

1. User Journeys & Task Flows

 

2. Wireframes

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3. Website – Visit the website